Marketing lessons from the Grateful Dead isn’t the heaviest of marketing books in either its tone or its weight. It is, however, a damn good read and one that gently imparts simple ideas. The sort of basic stuff that marketers the world over, know and love but the same ideas that we often forget in the rush of the everyday.
Tag: Marketing
Market Research or Sugging
I feel sugged.
Not that I bought anything and I only wasted a few minutes but it’s amazing how marketing handled badly can really put one off a brand forever.